NEWS RELEASE – October 16, 2006

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SIRC Proud Partner of School Sports Week – October 14-21, 2006

Presented by Canadian School Sport Federation

October 16, 2006 – SIRC (Sport Information Resource Centre) is proud to be once again partnering with the Canadian School Sport Federation (CSSF) to promote the values of high school sport and to provide resources to Canadian athletic directors.

In recognition of CSSF School Sports Week, SIRC, a leading source for academic and medical sport research, providing educational resources and information tools to students, teachers, coaches, athletes, sports medicine professionals and sporting organizations worldwide, is pleased to offer free membership to athletic directors in all Canadian high schools. Athletic directors registering before October 31st, 2006, will be able to enjoy exclusive access to the Canadian Sport Database containing over 70,000 references to educational sport documents including coaching techniques, skills and drills, sport leadership, sport psychology and much more. They will be able to order documents from SIRC’s extensive sport library as well as be able to stay informed about sport in Canada.

Benefits of Membership:

• Free access to the Canadian Sport Database
• SIRC Email Service: Stay personally informed about activities in the Canadian sporting community
• SIRC Job Board: Inform students about current job opportunities in sport
• SIRC Newsletter: Receive monthly tips and articles from the world’s leading sport publications

This limited time offer also includes the chance to win one of two $250 gift certificates to purchase coaching manuals or publications from Human Kinetics.

Debra Gassewitz, President and CEO of SIRC, expressed her enthusiasm about being involved with the CSSF initiative. “Numerous studies around the world have shown the positive impact sport and physical activity have on academic and non-academic goals. Participation in sport is known to enhance students’ work ethic, discipline, time management, organizational skills as well as their self esteem and levels of energy and their concentration. SIRC is a strong supporter of promoting the total development of student athletes through interscholastic sport in high-schools.”

Peter Corby, Executive Director of NBIAA/ASINB (New Brunswick Interscholastic Athletic Association / L'Association Sportive Interscolaire Du Nouveau-Brunswick) and Project Leader for CSSF School Sports Week Poster Program is equally delighted about this partnership with SIRC. “We all jointly share the core objective of encouraging and promoting good sportsmanship, citizenship and development of student athletes. It is fitting that SIRC has stepped forward and offered its support. CSSF is proud to have SIRC as a partner again this year.”

During the week of October 14th to the 21st, 2006, approximately 4,000 high schools across Canada will be celebrating school sport. Posters which are initially distributed in early September will inform and encourage students as to how to get involved with school sports by contacting their respective Physical Education Departments.

The Canadian School Sport Federation adopted this project in 2002 to promote the values of high-school sports.

About CSSF

The CSSF recognizes that interscholastic sport has been an integral part of school life in Canada for nearly a century. As we head into the new millennium, it is vital that the CSSF continue to advocate on behalf of its member provinces so that interscholastic sport has a strong federal voice and speaks on its behalf regarding issues of national importance.

About SIRC Canada’s Leading Sport Information Resource Centre

Founded in 1973, SIRC (Sport Information Resource Centre) is a private, not-for-profit corporation based in Ottawa, Canada with over 6.5 million pages of sport research in our collection. Our clients consist of international, national and provincial sporting organizations, sports medicine associations and educational institutions committed to the development of sport. These organizations have an on-going need to educate their membership and have access to the most current research. SIRC has and will continue to be their source for academic and medical sport information.

SIRC is known worldwide as the creator of the SportDiscus Database, SIRC Document Delivery and author of the SIRCThesaurus. SIRC offers services in the areas of indexing, research, communication, education and knowledge management. In addition, SIRC manages several programs that inspire, acknowledge and celebrate academic and sport excellence.

For more information, please contact:

Peter Corby
CSSF 
Executive Director
NBIAA/ASINB
Tel : (506) 457-4843
nbiaa@gnb.ca    
www.nbiaa-asinb.org

Debra Gassewitz

President and CEO

SIRC

Tel : +1 (613) 231-7472, Ext 224

Toll Free: +1 (800) 665-6413 North America

Fax: +1 (613) 231-3739

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